I've been a full-time indie hacker for over 3 years now My advice to founders:

1) • do B2B (they have money) • charge high price to a small number of customers (less customer support) • get recurring revenue (you don't need to chase for new customers every month)

2) Please stop making $5/m apps You need 2,000 customers to get to $10k/m If your website converts at 1% you need to get 200,000 visitors to your site

3) Please pursue things people are willing to pay money for! If you don't have early traction you won't make money (Unless you're a 1 in a million company like Airbnb but you probably aren't) Trust me, I've worked on products for years before realising they wouldn't work

4) Please don't burn through your savings by quitting your job without any revenue coming in Watching your savings stagnate or fall is really depressing

5) You don't need to be passionate about your idea Millions of people make a good living from work they aren't passionate about Being a broke starving artist is only cool in movies, it sucks not having money

6) Having more money will improve your life a ton You always want to have options Don't fall for the lie that money is a bad thing. Being poor is inherently stressful and stress lowers your life expectancy

7) Please ignore people who are pessimistic or cynical If anyone doesn't support your vision, just shut them out You wouldn't try to quit smoking while hanging out with smokers. Some people won't want you to succeed

8) Hang out in communities and get advice from other founders. It will also make your journey way more fun

9) Don't listen to endless podcasts or read endless blog posts. You gotta just ship!

Follow me @Pete - No CS Degree + High Signal + ghost tweets I also write about being an indie founder here petecodes.io

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