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Dan Kulkov 🧲

Dan Kulkov 🧲
@DanKulkov

Dec 12, 2022
10 tweets
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24 simple tips to supercharge your marketing:

1) Add a high-ticket pricing plan for people with money. 2) Reduce the number of steps from visiting the website to buying your product. 3) Go beyond testimonials with press mentions, reviews from opinion leaders, badges, user statistics, and case studies.
4) Don't do SEO before you've validated the product idea 5) Five personalized cold emails are better than 100 generic ones. 6) Your Heading 1 should contain a promised value, time to value, and key objection. 7) Build an email list as soon as possible.
8) Educated, entertained, or empowered users buy more. 9) Repeat your value proposition at least 5 times on the landing page. 10) Users want to get the transformation, not to buy your product. 11) You can't win competitors if you copy everything they do.
12) Focus on the bottom of the marketing funnel. 13) Don't badmouth your competitors; show customers in what use cases your product is better. 14) Create free side projects to promote your paid product. 15) Your copy should contain a rational, emotional, and social value.
16) Word-of-mouth can't be your whole marketing strategy. 17) If you are not afraid of how much value you share for free, you are not sharing enough. 18) People don't read your landing page; make it skimmable. 19) Content without an opinion is tasteless.
20) Understand the algorithm to build an audience faster. 21) Don't sell product features; sell benefits from using them. 22) Spend more time on distributing content than on creating it.
23) Talk to paying customers to understand why they've bought your product 24) Figure out your Activation moment when the customer said, "A-ha, now I understand why this product is awesome".
That's a wrap! If you enjoyed this thread: 1. Follow me @Dan Kulkov 🧲 for more marketing tips 2. RT the tweet below to share this thread with your followers
Dan Kulkov 🧲

Dan Kulkov 🧲
@DanKulkov

24 simple tips to supercharge your marketing:
Liked it? You will love my actionable newsletter for Makers ❤️ dankulkov.substack.com
Dan Kulkov 🧲

Dan Kulkov 🧲

@DanKulkov
Co-Founder of https://t.co/JVAAAOvzJ4 & https://t.co/IMTWUNMv8j ⚡️ Actionable insights for busy Founders. A newsletter you will actually read – https://t.co/SiDiHj3hQ5
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